Writing: Finding Great Sources

Great sources make great stories. Every so often I need to reach beyond my usual list of contacts to find someone to interview. Instead of scouring the internet for potential contacts, I recently started using Help a Reporter Out–an online service that connects journalists with sources. You just have to fill out a quick query about the publication you’re writing for and your story. Then, HARO shoots a message out to its list of sources (the Web site says there are over 100,000), and you sit back and wait to see who responds. If you’re not on a tight deadline, it takes a day or two to start hearing from potential sources.

So, give it a try! It has worked for me. Journalists have a page just for them here. Potential sources can sign up at http://www.helpareporter.com/.

Test Your Speed

Have you ever wondered if you’re getting what you pay for when it comes to your internet speed? Today I learned you can test your speed simply by visiting www.speedtest.net. It only takes seconds. I was happy to learn that my internet is actually running faster than the speeds the cable company promised. A panelist at a conference I attended today recommend you check your speeds periodically and call your provider if the speeds are lower than they should be. I love when things work exactly as they should, so I was happy to see mine are right on track. 

Dispelling Some Freelance Myths

When I first announced to the world my decision to become a full-time freelancer, I began hearing several myths surrounding the industry. A recent inquiry from someone thinking of becoming a freelancer made me rehash some of them. Here are the most common myths I had heard and my experiences.  

Myth: It is impossible to make a living as a freelancer. 

My Experience: It is possible to make a living as a freelancer. I am proof. Yes, you will miss out on your 401(k), paid vacation, life insurance, etc., but you can earn a livable salary as a freelancer. For me it was helpful to identify my monthly financial goals and determine how many stories I would need to write to reach those goals. Making a living as a freelancer does require a lot of work and not just writing, which leads right into my next myth. 

Myth: You get to sit and write all day. 

My Experience: Being a freelancer means you are running a business based on writing. Obviously you write, but you also pitch stories, bid projects, do interviews, send invoices, follow up on invoices, track your expenses, file your taxes, and on and on and on. By the time you factor in all the other things you do, the actual writing part becomes a smaller and smaller piece of the pie. 

 

Myth: You get to set your own hours. 

My Experience: While you do have a certain amount of flexibility in your schedule, you still have to be available when your sources and your editors are available. I usually work 40-50 hours a week with about 20 of those being during normal business hours. The rest are during evenings and weekends. The plus side of that is that I get to spend more time with my son during the week. The downside is that is that I haven’t been to a movie in over a year. 

Myth: You can work by the pool or from the beach! (This is usually said with a certain level of excitement–hence my exclamation point). 

My Experience: Water, sand and computers don’t mix. I guess technically you could work from anywhere, but I find I like to have a landline and a printer handy. I also need it to be quiet so I can concentrate. That might not be the case for everyone out there, but when I’m knee deep into a complicated story, I like to write without distractions. Plus, I doubt my sources or my editors would enjoy hearing the sounds of kids frolicking in the water while we’re talking. 

Myth: You are your own boss. 

My Experience: You don’t have a direct supervisor, but now you have to answer to your clients. That means that you essentially are trading one boss for five or six (maybe even more if you are lucky). You have to remember stylistic differences publications have and recall the different things certain editors like. You also have to be responsive to an editor’s requests and make any revisions quickly. To a certain extent you also have to answer to your sources. You need to be flexible with their schedules and jump through any necessary hoops to get an interview. Once the interview is over, you still have some work to do. I try to send a note to my sources once a story is published with a quick thank you. Building the relationship pays off the next time you need to talk to someone. 

What are some of the freelance myths you’ve heard? Or, what are your experiences with some of the myths I’ve listed above? 

Freelance by Choice

A fellow freelancer recently sent out an e-mail with the line at the bottom, “Freelancer by choice, not because of a layoff.” Most of my current clients know that I chose to leave my office job to pursue freelancing for the flexibility it provides, but the e-mail made me question if potential clients care why someone entered the world of freelance.

The Small Business Administration estimates that the number of one-person operations increases during tough times. An article on being your own boss in this month’s issue of Kiplinger’s Personal Finance magazine states the number of people starting their own businesses increased 4.5 percent in 2007—just as the economic slowdown began.

I tend to think that an entrepreneur is an entrepreneur whether someone makes the move out of choice or necessity, but now I’m wondering if there a stigma associated with becoming a sole proprietor during a recession. I’m eager to hear what others think. 

When One Door Closes, Another Opens

 I had the nicest surprise today. First, I should say that I am nearing the end of a yearlong contract with a client. It has been great to have a stable line of work in addition to the articles I pitch or write on assignment. I’ve been telling myself that once this contract ends I’ll have time to take on new projects, but I haven’t had a set plan on what those projects will be. Then today I received a call from an editor looking for a transportation writer for a long-term project. Voila! The editor is sending me more information about the job, so I have some reading to do, but so far it sounds like it might be a good fit. Of course, it is early in the process and we need to make sure it is right for both of us, but it is a great reminder that when one door closes, another opens. 

Getting Started as a Freelancer

In 2005 I wrote an article on freelancing for my alumni magazine at Northwestern. My purpose was twofold—I picked up an assignment and I got to do some personal research in hopes of launching my own freelance business one day. I thought I would post the piece here for anyone who is thinking of hanging his or her own shingle.

One of the most important things I took away from the story is that successful freelancers have a base of reliable, steady clients and still maintain a list of publications they would like to write for at some point. Finding that initial base can be the tricky part. In my case, I was able to pick up my previous employer as a client. Plus, I had been freelancing on the side for years. Both of which helped as I was getting started.
 
When I wrote my story in 2005, one of my sources told me that freelancers are usually working constantly. Now that I’ve joined the ranks, I couldn’t agree more. Freelancers (and writers in general, I’m sure) are either researching or writing a story, generating story ideas, pitching the next project or mulling over the business side that comes with being your own boss.
 
The up side, and all of my sources agreed, is that the flexibility freelancing gives you is unbelievable. This week, in addition to meeting two deadlines, seeing one story published and conducting research for some upcoming projects, I was able to take my son to his first ice skating lesson and have a picnic at the park. You can’t beat that!